Kazuko Morohashi

The Role of Design in Family Experience at Cultural Sites

This research investigates the role of product and service design for families with young children visiting cultural and natural touristic sites. The research investigates the typically linear, in-house approach taken by cultural institutions when developing cultural engagement tools and attempts to design product and service alternatives that are more immersive, interactive and multisensory. Furthermore, through practice-based approach, the research explores design tools that are enabled to work across different heritage settings, such as museums, historic houses, wildlife parks and nature reserves. The aim is to design a practical solution to make heritage more accessible to families. It is therefore important that the research is grounded in practice rather than solely in theory to develop design iterations and solutions that are informed by real accounts and input from users.