Image credits


Brainchild is an annual enterprise competition is open to all students.

The competition is open to students and recent graduates of the University and provides entrants with a series of workshops on specific topics relating to business start-ups. A panel of local business leaders then judge their business pitches to decide the winner.

The competition is run by ideasfactory@NUA, the University’s commercial creative consultancy which provides commercial outlets for students’ innovative thinking and talent. The prize is one-to-one mentoring from the competition’s sponsors and a year’s free membership to Norfolk Network. Past winning concepts have included a video game which aims to advance the medium as art, a fabric screen printed with iconic buildings of Norwich, cushion and upholstery designs derived from the 200-year-old patterns of the Strangers of Norwich; and a range of bespoke wall art incorporating light.

Brainchild winners

  • 2014
    1st: Albert Clegg
    2nd: Vanessa Norris
    3rd: Amber Stefani
  • 2013
    1st: Split Path Studio (David Allan, Jonathan Pace, Kai Creedon, Ross Parke, Dexter Camilleri and Dominic Littler)
    2nd: Clare Vickers
    3rd: Danielle Neal
  • 2012
    1st: Katie Whitton
  • 2011
    1st: Sue Foster
    2nd: Emma Daniels
    3rd: April Keats
  • 2010
    1st: Laura Garrow
  • 2009
    1st: Angela Szczypka

The Brainchild workshops have been invaluable – it would have taken me so long to work it out by myself and my business has come so far.

Albert Clegg
Brainchild 2014 winner

Brainchild winning t-shirts by Albert Clegg

Brainchild 2014

Albert Clegg (BA Illustration) was announced as the winner of the Brainchild 2014 student enterprise competition.

Split Path Studio collect their winner’s certificate (L-R): David Allan, Jonathan Pace, Kai Creedon, Chair of the judging panel Simon De-Lacy Adams, Vice-Chancellor of NUA Professor John Last, Ross Parke, Dexter Camilleri, Dominic Littler.

Brainchild 2013

A new independent games studio is starting up in Norwich after a group of students won Brainchild 2013. Split Path Studio has been formed by a core team of six students from NUA’s BA Games Art and Design course – with additional freelance assistance from BA Animation students – with the aim of advancing video games as an artistic medium as well as a form of entertainment. Read the Brainchild 2013 press release.

Brainchild winning t-shirts by Albert Clegg

Brainchild 2012

Year Two BA Textiles student Katie Whitton’s personalised fabrics that allow personal mementoes to be drawn then screen printed to make a unique fabric has won Brainchild 2012. Read the Brainchild 2012 press release.

Brainchild 2011 winner Sue Foster (left) displays her fabric designs with last year’s winner Laura Garrow

Brainchild 2011

A range of cushions and upholstery using fabric designs derived from the 200-year-old patterns of the Strangers of Norwich are being prepared for high street retail after their creator Sue Foster won Brainchild 2011. Read the Brainchild 2011 press release.