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BSc User Experience Design Overview

User experience design involves consideration and analysis of the way that people encounter digital interfaces, products and environments in their everyday lives.

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It allows designers, developers and manufacturers to test the public response to their websites, products and spaces to ensure they are easy to use, accessible, inviting and functional. It invites designers to consider the emotional aspects of their work along with the functional and aesthetic ones.

BSc (Hons) User Experience Design is a new course launching in September 2017, the course is designed to provide you with the broad skills and knowledge required to enter a career in this increasingly sought-after area. Following a general year learning the basics of design, coding and research methods you will start to specialise and become more familiar with both the technical and digital aspects of design and development while gaining a strong understanding of the psychology of user needs and an in-depth knowledge of methods for data gathering analysis and interpretation required to make appropriate design decisions which enhance the user experience.

You will learn your craft using the latest industry-standard software on industry live-briefs, development your professional practice and having an opportunity to engage with experts working in the field. You will graduate with an online portfolio as well the skills to pitch yourself and network effectively to UX industry.

Supporting documentation

Watch this video featuring digital creative innovation in student work from 2016 Degree Shows.

Amy Shore in office at Foolproof

“My practice improves the lives of millions of people around the world. A bold statement but a true one.”

Amy Shore
User Experience Consultant, Foolproof,
BA (Hons) Graphic Communication, 2014

Read an interview with Amy on UX Design →

UX Strategy Guest Lecture

Head of UX Design at Aviva Charles Reeves presents a Lecture at NUA. Charles, who has previously worked on Call of Duty and in roles at Yahoo! and Hulu, discussed UX strategy at Aviva and the importance of the user experience in today’s creative industry.

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Digital lab at Norwich University of the Arts featuring user experience participants

Campus Resources

See the industry-standard facilities available to students.