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Lucy Blazey

During my time at NUA I have led the development and enhancement of an industry-facing curriculum which has enhanced graduate employment and embedded a strong ethos of work-related learning Including responding to changes in industry practices, workplace developments, changes in technology.

My engagement with the graphic design industry ensures that professional working practices influence delivery of the curriculum, whilst still giving academic relevance and challenging the students to produce exciting work and become independent and innovative thinkers. I push the students for originality in order for them to stand out in what is a very competitive sector. Students are engaged in a graphic design programme, which fully prepares them for a career in industry.

I am heavily involved in co-ordination and creative direction live briefs through the Ideas Factory NUA, including the successful launch of a new beer brand – Redwell, through the craft Brewing Company.

Consultancy with ideasfactory@NUA

  • 2013: FXHome – co-ordination and creative direction of live brief through Ideas Factory NUA
  • 2013: Virtual Factory – co-ordination and creative direction of live brief through Ideas Factory NUA
  • 2012-13: Redwell Beer – co-ordination and creative direction of live brief through Ideas Factory NUA
  • 2012: Archant – Car publication – co-ordination and creative direction of live brief through Ideas Factory NUA
  • 2011: Impactwise – co-ordination and creative direction of live brief through Ideas Factory NUA
  • 2011: Flagship Branding – co-ordination and creative direction of live brief through Ideas Factory NUAStartright shoe innovations
  • 2011: Archant Publications – Coast Life, The Burnhams. Menu – co-ordination and creative direction of live brief through Ideas Factory NUA
  • 2011: Age UK Campaign – co-ordination and creative direction of live brief through Ideas Factory NUA

Independent Consultancy

  • 2011: Street of Stories posters for great Yarmouth regeneration programme – coordination of live brief

Other Activities

  • 2013 – ongoing: Gloucester University. BA(hons) Graphic Design External Examiner
  • 2009 – 2011: Norwich School of Art and Design. Member of Teaching and learning Committee
  • 2005: Norwich School of Art and Design. Internal and external approval panel member for MA Photographic Studies 2005 (panel member)
  • 2005: Norwich School of Art and Design. Internal and external approval panel member for FdA/BA Graphic Communication April
Lucy Blazey

– Lucy Blazey